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Google Ads & Marketing

Growth Campaign

Multi-channel Google Ads strategy delivering 320% ROI in 90 days

Google AdsSearchDisplayAnalytics

Client

TechVenture SaaS

Timeline

90 days

Growth Campaign — Hero Image

Results

320%

ROI

1,240

Leads Generated

-62%

Cost Per Lead

8.4%

Conv. Rate

Challenge

What We Faced

TechVenture was spending heavily on Google Ads with declining ROAS. Their campaigns were poorly structured with generic ad copy.

Solution

How We Solved It

Complete account restructuring with granular campaign segmentation and conversion value-based bidding. Implemented GA4 tracking and custom landing pages.

Our Process

01

Audit

  • Account audit
  • Competitor analysis
02

Strategy

  • Campaign structure
  • Audience segments
03

Execution

  • Ad copy creation
  • Landing page optimization
04

Optimization

  • Bid optimization
  • A/B testing
  • Scaling winners

Highlights

320% ROI in 90 days
-62% cost per lead
8.4% conversion rate
Granular campaign structure
"SKA Studio transformed our paid acquisition. We went from bleeding budget to scaling profitably."

Ananya Krishnan

Head of Marketing

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